Comments on: Prana may be on the chopping block by new owner Liz Claiborne https://allclimbing.com/prana-may-be-on-the-chopping-block-by-new-owner-liz-claiborne/ Everything climbing and the outdoors. Sat, 08 Sep 2007 23:19:12 +0000 hourly 1 https://wordpress.org/?v=6.5.5 By: Tom Markiewicz https://allclimbing.com/prana-may-be-on-the-chopping-block-by-new-owner-liz-claiborne/#comment-341 Sat, 08 Sep 2007 23:19:12 +0000 http://www.allclimbing.com/archive/2007/08/prana-may-be-on-the-chopping-block-by-new-owner-liz-claiborne/#comment-341 @Ade – That’s very true. The market for yoga has got to be much bigger than climbing.

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By: Ade https://allclimbing.com/prana-may-be-on-the-chopping-block-by-new-owner-liz-claiborne/#comment-340 Sat, 08 Sep 2007 16:37:36 +0000 http://www.allclimbing.com/archive/2007/08/prana-may-be-on-the-chopping-block-by-new-owner-liz-claiborne/#comment-340 I guess my point really is that I suspect that the real money is in selling yoga gear and not climbing gear.

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By: Tom Markiewicz https://allclimbing.com/prana-may-be-on-the-chopping-block-by-new-owner-liz-claiborne/#comment-339 Fri, 07 Sep 2007 18:18:00 +0000 http://www.allclimbing.com/archive/2007/08/prana-may-be-on-the-chopping-block-by-new-owner-liz-claiborne/#comment-339 I would also add that they do have as much about climbing on the overall website as they do yoga IMO.

Here is their “Climber Community” section – http://www.prana.com/climber_community_landing.aspx

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By: Tom Markiewicz https://allclimbing.com/prana-may-be-on-the-chopping-block-by-new-owner-liz-claiborne/#comment-338 Fri, 07 Sep 2007 18:16:35 +0000 http://www.allclimbing.com/archive/2007/08/prana-may-be-on-the-chopping-block-by-new-owner-liz-claiborne/#comment-338 @Ade while yoga is a focus, it was my understanding that the company was founded by climbers. I know they’ve been marketing to climbers for at least 4 or 5 years. I’d probably have to dig into my Climbing / Rock & Ice archives for the exact number of years.

Their website has this to say: http://www.prana.com/ourStory.aspx

So I guess it leaves a lot to interpretation. Either way, let’s hope they keep making great climbing clothing.

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By: Amy https://allclimbing.com/prana-may-be-on-the-chopping-block-by-new-owner-liz-claiborne/#comment-337 Thu, 23 Aug 2007 05:32:32 +0000 http://www.allclimbing.com/archive/2007/08/prana-may-be-on-the-chopping-block-by-new-owner-liz-claiborne/#comment-337 I think it’s actually the other way around! And when I look at their new site and roll over the guy climbing, he does this fun scramble up the shell. Plus I can link over to the climbing community section. Pretty cool!

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By: Ade https://allclimbing.com/prana-may-be-on-the-chopping-block-by-new-owner-liz-claiborne/#comment-336 Wed, 22 Aug 2007 14:48:24 +0000 http://www.allclimbing.com/archive/2007/08/prana-may-be-on-the-chopping-block-by-new-owner-liz-claiborne/#comment-336 Remember Prana is really a yoga clothing company that happens to have branched out into climbing. You just have to look at their homepage to see that, climbing doesn’t get a mention.

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