Comments on: Climbing Magazine 2008 Reader Survey

By: Tom Markiewicz

Tom Markiewicz — Tue, 23 Dec 2008 16:35:53 +0000

I’m a subscriber to both as well (actually R&I too) and I took a quick look at the UC survey and cringed. Basically the same survey (I know it’s the same parent company but come on) and I’m not sure I have the bandwidth right now to do another one – though I have much more constructive criticism for UC.

I actually had some lessons in designing surveys in a business school class and basically all I remember is that this is not trival. How you ask questions is important and so are the answers provided too. So your point about “Sucks” is spot on!

By: Climbing Narcissist

Climbing Narcissist — Tue, 23 Dec 2008 16:29:28 +0000

I think the problem is that the 2 surveys are targeted at two different subscriber bases, being that I am loyal (got both subscriptions for free) reader I am somewhat of an overlapping reader.

The UC survey was quite long though. Using terms like “Sucks” as one of the choices was not the best way to construct a survey either

By: Tom Markiewicz

Tom Markiewicz — Tue, 23 Dec 2008 16:23:46 +0000

In reply to Climbing Narcissist. Thanks for the link. Yeah, they have some work to do in understanding how to construct effective surveys that people will actually fill out...

By: Climbing Narcissist

Climbing Narcissist — Tue, 23 Dec 2008 16:04:38 +0000

Urban Climber has a similar survey going as well:

http://www.urbanclimbermag.com/ts/2008UrbanClimber_Reader_Survey.html

I became so fatigued after completing the UC survey that I couldn’t muster the energy to do the Climbing one. Perhaps next week.